We’re mostly a women’s store, but we have guys’ selections as well. ![]() ![]() “We have a lot of stuff that’s never been worn and that just sits in people’s closets. “Customers bring it in, sell it and make some cash,” he said. The resale process works this way: Onstot buys mostly young styles, brand names, at a fraction of the price – provided the clothes are gently used or worn maybe once or twice. “Definitely the biggest range we get are teenagers to mid-20s, but we do have a lot of Moms and kids with parents, so the Moms find a lot of things for themselves,” he said. “For some of those brands that are really pop at the moment, we’ll pay a little bit more for what people want to wear,” added Onstot. It allows people to be more practical with what they’re filling their closets with.”Ĭurrently, the hot brands Runway Fashion Exchange accepts on a cash percentage basis are Free People, Patagonia, Victoria’s Secret, Under Armour, Nike and American Eagle. “I think it helps people understand that they don’t need a closet full of stuff they don’t wear. “Kondo’s model helps people get rid of the clothes that aren’t being used by donating them or selling them,” said Onstot. Several factors play into the Runway Fashion Exchange’s success: the popularity of life simplification guru Marie Kondo, whose show, “Tidying Up With Marie Kondo,” airs on Netflix Onstot’s franchise policy of selling mostly trendy, brand-name clothing, shoes and accessories and a target demographic of teens and young adults. “We keep our clothes up to date and in style I like to call us a trendy thrift store – as opposed to stores that just take donations – because we pay out cash,” he added. “Every thrift store is a little bit different, but we’re a franchise, so we follow a lot of the franchise policies that others don’t,” said Onstot, who only buys items purchased within the last year or two to keep his inventory current. And the market is expected to grow nearly 1.5 times the size of “fast fashion” – those retailers with high turnaround and lower prices – within the next 10 years.Īnd indeed, business is booming at both resale shops and traditional thrift stores in Missoula.īusiness models vary, but resale stores usually either consign items or pay cash, plus they tend to be more selective than common variety thrift stores, like YWCA Secret Seconds, which rely strictly on clothing donations to pass along to the paying public and various charity programs. The “secondhand economy” was a $24 billion powerhouse in 2018, according to thredUP. Nationally, the fashion resale market has grown 21 times faster than the retail market in the last three years, according to a 2019 Resale Report by thredUP, an online thrift store.
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